Ben Zephyr and Sally Beauty Supply in cahoots

by Erin Rice

This is as interesting of a pairing as I have ever seen. Ben Zephyr is teaming up with Beyond the Zone, which I can only assume is a hair product, since the website describing it is currently "coming soon." Here's a little tidbit from the press release:

Since I cannot seem to find more information on "Beyond the Zone" products (truth be told I didn't try all that hard), I am going to try to ascertain what they could be based on the members of Ben Zephyr themselves. Please refer to the picture below:

5) Instant Cowboy™: this product, once applied to the scalp will turn one's otherwise luscious hair into straw that can then be fashioned to look like a cowboy hat. In order to make it less cowboy-esque, you can taper the sides a bit;

4) Shagg-y Piece-y™: this is a pretty basic product; all it does is make your hair easily separated just using your fingers and ensures that your shaggy, kinda indie, hairdo always leaves a gap just big enough for your eyes to see through;

3) Cousin It™: for those whose hair does not grow quite as fast as they would like, the "Cousin It" product makes certain that you never have to show your face in band pictures again. You are instantly mysterious following every use;

2) Tough Gel™: another basic and popular product, this gel will take the place of all the rest of your hair products meant to keep your hair strong and upright. It is the go-to product for being the non-shaggy, non-hat wearing member of your band;

1) Turtle Wax™: hey, I can see my reflection in your head.