Thursday, October 18, 2007
Trinity “Vote No” rap produced by Dallas rapper Dooney
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I was tipped off today on a song that the Vote No! Save the Trinity folks are hoping to use to defeat the Trinity Parkway Referendum. It's a rap produced by local talent urging citizens to get out and defeat the proposition.
The ad is scheduled to run on local hip hop stations K104 and 97.9 The Beat, but I don't think it's made it to air yet. According to one person I spoke with, some of the Trinity Vote (Yes) people were upset by the ad and are contemplating ways to create backlash against it.
Local gospel rapper Dooney (Peculiar Records) performs the song which urges "…ease up on the traffic, ease up on the taxes, November the 6th come out by the masses." Dooney has also produced a song for Deputy Mayor Pro Tem Dwaine Caraway titled "Pull Yo Pants Up."
My take on the song; fine work as always by Dooney. Peculiar Records has had a link on this site since the beginning. Well produced music, insightful lyrics, it's hard to believe that they packed so much information into 60 seconds.
And don't think they just picked some random cat to read some words that somebody wrote for him. Dooney is big in the community, visiting schools, putting on concerts for youth groups and releasing positive music.
The Trinity Vote people better hope this doesn't make the air, because if it does, listeners will bob their heads all the way to the polls and Vote No with Dooney. I signed the petition and am officially on the fence, but Dooney's got my ears ringing.
You can hear the song for yourself at Shawn Williams' Dallas South blog.
Pegasus News content partner - Dallas South Blog
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Comments
OBradley Anonymous
It officially sucks to be on the fence! Take a stand. I say vote yes!
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
John McClelland Verified
It is sad people can not be smart enough to look at the facts and think for themselves. It takes a rapper to tell them how to vote because of a catchy hook.
When the rap song is aired, will the political disclaimer of the Vote No committee be read, or should we be ready to file the Texas Ethics Commission complaints?
Also, how many poor black folks in South Dallas would be using this toll road?
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
Scott Anonymous
Regardless of musical merit, this just seems to be a case white, moneyed political interests coopting black culture in an effort to sway black votes. It's condescending and disrespectful to try to persuade black voters with a bass line, rather than arguments and evidence.
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
FoUTASportscaster Anonymous
Vote No has to use a base line, because the arguements and evidence don't favor their side.
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
Shawn Williams Verified
Where were these types of comments for the "Swift Boat" Ads?
I say let the target audience decide whether the ads are condescending or not. Many of the people know Dooney and don't mind hearing his "take" on the subject, even if it was paid for (I don't know).
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
Scott Anonymous
Shawn,
As best I can recall, Pegasus News wasn't up during the "Swift Boat" ads. Had it been, I'm confident you would've read plenty of criticisms (including from me).
As for letting the "target audience" decide whether the ads are condescending or not, that seems totally wrong. Condescension is a function of the attitude and intent of the speaker--not of the hearer's recognition of that attitude or intent.
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
Michael Davis Verified
"It is sad people can not be smart enough to look at the facts and think for themselves. It takes a rapper to tell them how to vote because of a catchy hook."
That's a strong statement. I'll leave you to clarify that.
Exactly how is this different than using country songs in commercials during NASCAR events? Or using latino songs on commercials during Univision shows? It's marketing dude.
Classical music commercials don't fit on a hip-hop radio station. As part of the target audience, I'm not offended.
When it's something that political related, people get worked up especially if it's not the side they support.
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
Nathan Anonymous
Michael, Whether it is country, salsa, rap or polka, radio ads are directed at the uninformed. The American public should be very insulted every November of an even numbered year. Then again, there are ALOT of dumb Americans. I think that this vote will be a litmus test as to how dumb Dallasites are.
11 months, 3 weeks ago ( Link to this comment | Suggest removal )
Scott Anonymous
Michael,
No one disputes that it is "marketing." The question is, how do the Proposition 1 opponents choose to "market" to blacks? With reasons? Or with a bassline?
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Michael Davis Verified
They're highlighting the reasons that they think are important. I can't knock them for that. Really, the ad wasn't done for the approval of anyone except the target audience. In the political world, that's how it's done.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Scott Anonymous
Michael,
Much of what is done "in the political world" is unseemly. You don't have a problem with a radio ad that treats listeners like they're 11-year old boys. I do. Life goes on.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
John McClelland Verified
"Political world" tactics or not, I still think it is sad. I have no reason to further clarify my statement. It is what it is.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Scott Doyle Verified
Blatant racism in this thread, jebus. The "poor blacks" in South Dallas are the only ones who listen to hip-hop in this metroplex? Only blacks period are the target audience of a rap song? Hmmmm
Have y'all even heard the song? I haven't, but I severely doubt it's just a baseline and Dooney repeating "Vote no! Save the Trinity" for 60 seconds.
Not to mention, considering K104 was recently reported at the top of the rating charts for morning talk shows and 97.9 is 4th, it's not a bad idea to market on these stations.
And Nathan, any kind of campaign is directed at the uninformed - until I have some knowledge of its existence and cause, why would I vote for or against it?
Would appreciate if someone could link to an MP3 of the song.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Mike Orren Staff
Scott, the song is embedded here:
http://dallassouthblog.com/2007/10/17...
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Michael Davis Verified
I heard the song a week ago. Since y'all are so worked up about it, I take it you all voted today? I sure hope so.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Scott Doyle Verified
Thanks Mike.
The song seems to serve its purpose just like any other political ad: points out what could change if it goes into effect and discouraging its passage b/c of it.
Not saying I support it; just saying y'all need to ease up - mang.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Rick Yost Verified
I'm not sure where the 'jump on the bandwagon' phrase came from, (I'm sure someone will correct me if I'm wrong) but I'd say it comes from an era long ago when politicians used to have a 'band wagon' following their own as they traveled about campaigning. You have to get the people's attention- to do anything.
And you know, it's been mentioned here that, "It is sad people can not be smart enough to look at the facts and think for themselves."
Society needs to see that anti-poverty programs, and low-income education initiatives are a must.
The more educated the entire population- not just the upper-class, white guys and gals- the better off everyone is.
Ignoring, and dismissing un-educated minorities will come back to bite Dallas in the butt. Ultimately, America as well.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
John McClelland Verified
Yes everything MUST be racist when you point out the dumbing down of the black culture. And I MUST also be racist for pointing out that many black people in South Dallas are poor. And of course I also MUST be racist for inferring K104 markets to black people.
Let's be realistic. I am a white guy who grew up listening to rap music and was lower middle class at best. That does not mean K104's rap song by Mr Dooney is marketed to me. Their demo is African American.
Let's also be realistic that Vote No has come out and specifically targeted the poor black residents of Oak Cliff by threatening their homes with continued flooding if they do not vote for this road.
I would tell you to wake up and smell the coffee, but you would have to drive north of Oak Cliff to get to the nearest Starbucks!
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Scott Doyle Verified
No, it's racist to presume a rap song is merely intended to sway poor blacks who you deem dumbed down. Rap & hip/hop has a ridiculously broader appeal - they're well aware of the demographic multitude their genre spans, and you're blatantly ignoring this.
If your "reality" is that only black people are marketed by rap & hip/hop after stating you're a white guy who grew up listening to it (not simply tuning in now and then), you're ridiculous...literally worthy of ridicule.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Rick Yost Verified
I guess it would be racist to say that the only folks who still listen to Lawrence Welk are really old, white guys- although there may be exceptions, this is probably close to true.
Just because we experience a certain demographic, listening to a certain genre, doesn't mean we're being racist to make certain assumptions from this experience.
Marketers and advertisers think along these same lines everyday- and we don't complain that they're racist.
You could split hairs and say that the entire human race is racist, because we tend to gather in separate races.
What's that all about?
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Rick Yost Verified
While we're so close to the subject...
I don't think that racism has lessened much since the '60s.
In the '70s, a few powerful white guys got together in a board room and discussed business.
They realized how much more money they could make off of minorities if they allowed them to become real consumers. Apparently bad press from past lynchings was becoming bad for business.
So they simply morphed the 'master' into the machine of American 'bling' and morphed the whip into a credit card.
"Word up!"
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Scott Doyle Verified
Rick, wish you would have seen my comment in its original context last Friday in the Target/iPod/box of rocks thread. And if you haven't seen the Foxxy vs. the Board of Education episode of Drawn Together, I encourage you to (Season 2, iirc).
Anyhow, it's not racist to point out that black people listen to rap music. I, personally, certainly believe it's racist to insinuate this song's intent was to take advantage of uneducated, poor black votes simply b/c it has a hook. Obviously demographics come about b/c of differences, but things highlighted here weren't coincidental. Honestly, don't care anymore - thread's going nowhere fast anyways.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Rick Yost Verified
LOL, I understand.
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
Scott Miller Verified
Just for the record, there are numerous Starbucks in Oak Cliff. I know. They just put another one in my neighborhood Tom Thumb. The bastards!
11 months, 2 weeks ago ( Link to this comment | Suggest removal )
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