Thursday, September 13, 2007
Bliss Frozen Yogurt opens two branches in Dallas area
They're hoping to grab some of that Pinkberry magic.
Bliss Yogurt, a new frozen-yogurt chainlet launched by a young Carrollton-based entrepreneur, has opened two branches in the Dallas area -- one in Lewisville, another in Cedar Hill -- with plans for more.
Owner Andy Park, who announced his new stores on DallasFood.org (damn you, DallasFood, damn you!), acknowledges that the L.A.-based Pinkberry frozen-yogurt chain gets the buzz, but says his real inspiration comes from the original frozen-yogurt chain spawned in Korea, Red Mango.
"I came to the United States when I was 9 -- I lived in Carrollton until I graduated from college and took a job in LA.," he says. "But before Pinkberry came to be what it is now, my fiancée and I were thinking about doing something like this. It’s real popular in Asia and South Korea. We took a trip there with my in-laws, and that's where we first saw Red Mango, the chain in Korea that started this."
When he went to open a store in Dallas, he looked at the obvious places -- West Village, etcetera -- but found the rent to be "crazy high." So he set out for the suburbs first (damn you, Cedar Hill!), with the ultimate goal of heading into the city. He offers two flavors at a time -- the plain, which is the tangy not-too-sweet option that trend-lovers crave -- and then a fruit flavor that he rotates, such as peach, pineapple, banana, strawberry, or blueberry.
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