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Thursday, January 3, 2008

DFW loves to watch Sooners get beat

Local Nielsen ratings snapshot (Wed., Jan. 2)

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Oklahoma's Tostitos Bowl humbling at the hands of West Virginny topped all attractions Wednesday.

The Fox telecast averaged 282,530 D-FW homes in whipping NBC's double-shot of new Law & Order episodes from 8 to 10 p.m. (192,412 homes).

Over on TXA21, the Mavericks' big win over nemesis Golden State lured 124,216 homes.

At 7 p.m., the return of CBS' Power of 10 game show fared poorly with 121,780 homes. That put it fourth behind football, NBC's Deal Or No Deal and a new episode of ABC's Wife Swap.

In the local news derby, Belo8 won at 5, 6 and 10 p.m. in both total homes and with 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 again swept the 6 a.m. numbers in both measurements.

Check out Uncle Barky's thoughts on PBS' Pioneers of Television at his blog.


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