Thursday, July 31, 2008
Dallas Morning News triples distribution of Spanish-language publication Al Dia
Oh goody, now there'll be three times as many people that don't read the thing.
The Dallas Morning News is expanding distribution of its Spanish-language newspaper Al Dia. An additional 80,000 copies will be distributed, which triples the previous circulation of 40,000.
The press release has a bunch of yada-yada about responding to "North Texas' ever-growing Spanish-speaking population and the increased demand for Spanish-language news and information" before getting to the good part: which is that the bump "also provides an avenue for advertisers who want to target the Latino community and Spanish-speaking consumers."
Posted by T.G.
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an event
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a restaurant
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a garage sale
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a drink special
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a movie showtime
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local music
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a job
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a house
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Nathan Morgan, says:
"North Texas' ever-growing Spanish-speaking population" I recall something like this heppening once before. Oh yea, in 1836.
Verified
1 year, 4 months agoLink to this comment | Suggest removal
Scott Doyle, says:
So when are y'all gonna release Caballo con Alas?
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1 year, 4 months agoLink to this comment | Suggest removal
Mike Orren, says:
Not until we're making mad money in our native tongue.
Staff
1 year, 4 months agoLink to this comment | Suggest removal
12ozfred, says:
Nathanm, I guess history does repeat itself Amigo!
Anonymous
1 year, 4 months agoLink to this comment | Suggest removal
Jason Rice, says:
So are you guys saying I'm gonna have to learn German to be in politics or banking again? What a pain.
Verified
1 year, 4 months agoLink to this comment | Suggest removal
Nathan Morgan, says:
c' es la vida
Verified
1 year, 4 months agoLink to this comment | Suggest removal
Susan Thornton, says:
Darn thing showed up on my doorstep today, and I no habla espanol, but since I live in Oak Cliff I must be a Spanish-speaker. More trash to recycle! Idiots.
Verified
1 year, 4 months agoLink to this comment | Suggest removal
qaggaz, says:
I'd be happy if this showed up on my doorstep. My birdcages need new liners, and the parrots would enjoy the brightly colored ads!
Anonymous
1 year, 4 months agoLink to this comment | Suggest removal
CardDropper, says:
I live in Plano, TX. I am sorry to see that Dallas Morning News plans to expand the coverage for Al Dia. As far as I am concerned, it is just litter. I have called several times to ask that they not throw litter in my front yard, yet it keeps coming. Also, there are others on the street where I live that never pick up that litter. While I can't control all litter in my neighborhood, I am hope to control this.
This might be a very valuable publication for the Spanish speaking population in the Dallas area (I don't know because I do not read Mexican). If it is, how about distributing it in the paper stands like other free publications.
Anonymous
1 week agoLink to this comment | Suggest removal