Sunday, June 22, 2008
Dallas’ Magnolia Theater announces WALL-E kids poster contest
Going forward, the Magnolia Theater (in Dallas' West Village neighborhood) will be giving up one of their five screens to first-run feature presentations. Not to worry: the other four screens will continue to feature independent and international features that would never make it through the front doors of your typical mainstream megaplex. The new tactic is designed to bring a more diverse audience into the venue while maintaining the art house character of the place. (In other words, they want to sell more tickets.)
With this as background, theater chief Shawn Mahan is orchestrating a poster design contest for kids as a promo for Pixar's WALL-E premiere, happening at the Mag on June 27.
From now until 10 p.m., June 26, kids 10 and under are being encouraged to create their own movie poster for the show (on poster-sized paper at least 30 x 25 inches in size). Free blank poster media can be picked up at the Magnolia box office, or go out and get your own from Wal(le?)-Mart. On the back of their poster design, entrants should indicate:
* First and Last Name
* Age
* Parent/Guardian First/Last Name
* Home Address
* Home Phone Number
The winner will receive six free passes to see WALL-E at the Mag, and will also have their poster displayed in the theater lobby throughout the run of the film. Pretty cool!
Attached is my little poster mock-up, done using a graphics tablet in about ten minutes. (Of course, I'm over the age limit and thus don't qualify...)
