Tuesday, March 25, 2008

Fort Worth-based American Airlines joins stampede of businesses trying to soak up Facebook magic

By Pegasus News wire

American Airlines has launched Travel Bag, a new application on Facebook Platform that makes it easy for users to share travel experiences with friends in their network; to offer and read reviews and comments on things such as restaurants and shops; and to create countdowns for upcoming events or trips to let friends know what they're doing to.

In addition, Travel Bag offers a convenient link to American's Web site, where Facebook users can check for low fares, make reservations, view their AAdvantage(R) miles, check gate and arrival/departure information, even get the 411 on American Airlines destinations -- all within their own unique profile page.

The components of the new American Airlines application on Facebook Platform are (recite them with me now):

-- Favorites - Generate a list of your "favorite things" -- the best restaurants, the best-equipped gyms, the best museums, and more in your town or on the other side of the world. Share with fellow Facebook users your impressions, with information easily organized by category, destination, network or previously tagged favorites.

-- Travelogue - Make travel journals, include photographs, share anecdotes with other Facebook users, and let them know all about your most recent trip. Was it the trip of a lifetime, and are you already planning your next one? Travelogue is better and faster than a postcard, and you don't have to worry about stamps.

-- Trip-O-Vent - Create visual countdowns to important events in your life for other Facebook users to see -- an upcoming trip, a graduation, a wedding. Invite friends to your event or even add pictures. An additional component allows Facebook users to search for public events by destination, so if you have free time or are feeling bored, now you'll know what's going on around town.

Source: American Airlines

See more stories in:

• Airlines and Airports
• Technology > Computer Industry > Internet