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Friday, November 21, 2008

CBS dominates DFW viewers yet again

Local Nielsen ratings snapshot (Thurs., Nov. 20)

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Rack up another dominating night for CBS, which swept the prime-time Nielsens in total viewers and won all but one time slot among advertiser-craved 18-to-49-year-olds.

CBS' Survivor: Gabon took the 7 p.m. gold with 232,505 D-FW viewers before CSI: Crime Scene Investigation swelled to 365,365 viewers and the new Eleventh Hour closed the night with 279,006 viewers.

Survivor and Eleventh Hour also were tops with 18-to-49-year-olds while CSI's 136,130 viewers of those ages came up a bit short of ABC's Grey's Anatomy (162,060).

In the local news derby, WFAA8 swept the 5, 6 and 10 p.m. ratings in both total viewers and among 25-to-54-year-olds, the main advertiser target audience for news programming.

But its early morning woes continued, with Fox4 again leading the 6 a.m. pack in both measurements while WFAA8 ran third in total viewers and slid to fourth behind CBS11 in the 25-to-54 demo.

PROGRAMMING NOTE: Fox4's critically praised half-hour JFK: The Dallas Tapes, originally made in 1998, will get two encores on Friday at 9:30 p.m. and Saturday at 6:30 p.m. You also can watch it on the station's Web site.


Pegasus News content partner - UncleBarky.com

Check out Barky's Above the Fold Blog to read about the 24 movie and CW's & ABC's season orders.


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