Monday, September 15, 2008
Nove, Italian restaurant in Victory Park, closed on Saturday
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Nove, one of the ill-fated restaurants in Victory Park, closed on Saturday.
Do you suppose her last name is Bush?
"They made the decision to close on Saturday night," said an employee at sister restaurant N9NE. "The owners are not here all the time, so we don't know exactly how it went down, but we are all so bummed."
N9NE continues to do well, but it's a steakhouse, see; Nove served high-end Italian, which Dallas hates. Ghostbar, atop the W Hotel, is also owned by Michael Morton Group, and is doing well, according to the N9NE staffer.
Meanwhile, who will trim the statuesque topiaries, located on the patio?
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Comments
luniz Anonymous
is it high end Italian (ie Nonna) that Dallas hates, or pretentious BS like the stupid bush in the picture?
1 year, 1 month ago ( Link to this comment | Suggest removal )
momzilla Anonymous
I suspect it relates to the fact that most of the county is on the Atkins diet.
1 year, 1 month ago ( Link to this comment | Suggest removal )
Billusa99 Anonymous
TG... Michael Morton is a founder/partner, but it's corporate name is the N9NE Group, not Morton Group. Morton Group (of Restaurants) owns Morton's Steakhouse.
In August 2007 I gave N9NE a year, in a now infamously bloviating thread elsewhere. To re-quote Trooper, they were always a three dressed up as a N9NE.
1 year, 1 month ago ( Link to this comment | Suggest removal )
Billusa99 Anonymous
Its, not it's. Mea culpa...
1 year, 1 month ago ( Link to this comment | Suggest removal )
Teresa Gubbins Staff
here's the press release (better late than never):
"N9NE Group's Nove Italiano closed its doors Saturday, Sept. 13 following dinner service. Nove was inspired by a restaurant the N9NE Group partners enjoyed in Rome and was an attempt to place Italian dining in the context of 21st century America, while retaining the most authentic elements of Italian cuisine and culture.
'We knew that Nove was a bold concept and came into this well informed about Dallas' resistance to high-end Italian and felt it was something Nove could overcome, unfortunately it didn't work out,' stated N9NE Group.
'Considering the economy and recent number of restaurants closing, including one of our own, we feel fortunate that we have N9NE Steakhouse and Ghostbar, two strong concepts that will be apart of Dallas' for a long time.' "
1 year, 1 month ago ( Link to this comment | Suggest removal )
Teresa Gubbins Staff
thanks billusa!
1 year, 1 month ago ( Link to this comment | Suggest removal )
Scott Anonymous
Some commonalities between Nove, Bice, and Il Mulino:
(1) All were outposts of non-Dallas chains.
(2) All were in relatively high rent areas.
(3) None had convenient surface parking.
(4) All were quite expensive, pitting them against the established fine dining heavyweights and all newcomers at the price point.
(5) The restaurants neither hewed closely to tradition nor broke new creative ground.
(6) All had expensive interiors (particularly Nove and Il Mulino) that had to be paid for.
(7) All were fairly large restaurants (compared to the size of upper midrange Italian places that seem to succeed--e.g., Adelmo's, Nonna, Mi Piaci, et al.).
(8) None got high and uniform praise from the local food press (or online foodies).
The hows and whys of the failures probably vary somewhat from case to case. But the similarities are strong enough that I wouldn't want to invest in a large, lavish, high-priced, out-of-state Italian restaurant with limited access and parking.
1 year, 1 month ago ( Link to this comment | Suggest removal )
Teresa Gubbins Staff
nicely put, scott
i REALLY liked bice and il mulino, both of which were doing "authentic" Italian; Nove was unabashedly Italian-American, and i didn't like it as much. but i'm sad to see it go
1 year, 1 month ago ( Link to this comment | Suggest removal )
frankstongal Anonymous
thanks, billusa!
1 year, 1 month ago ( Link to this comment | Suggest removal )
SkyHigh Anonymous
It's not the restaurant - it's the LOCATION. Victory Park is not working because the restaurants and retailers have no customers. Victory Park and the AAC were sold with the "promise" of +6,000 new residential units. They have only built 600. Victory Park won't work until it becomes a neighborhood.
1 year, 1 month ago ( Link to this comment | Suggest removal )
DC Anonymous
The location was not very good. The food matched.
1 year, 1 month ago ( Link to this comment | Suggest removal )
Russ Vandeveerdonk Verified
High-end Italian food really just does not work in Dallas. The location is "high rent" as we all know and sooner or later that eats into the profits. I sure wish Victory Park would catch-on more, not just during the sporting events. WFAA was hoping to have the "Today Show" effect with people standing outside the studio windows waving and peering in during air times. That would have been nice, sorta NY'ish BUT the few times I have been down there, they actually don't want people waving through the windows when they are doing the news. They shoo you away. Go figure? I don't get that, loosen up and have fun, maybe more people would come on down and watch and eat there. Something new for Dallas.
1 year, 1 month ago ( Link to this comment | Suggest removal )
bobdon000 Anonymous
It was faux italian in a faux setting (new urbanism).
Failure was predictable.
1 year, 1 month ago ( Link to this comment | Suggest removal )
commenter Anonymous
Agree...Valet was $10 plus tip unless you wanted to walk a half mile and the couple of times I went, our waitress was a huge snooty "B!" High end Italian DOES work in Dallas, if you do it right. Bugatti, Arcodoro, etc.
1 year, 1 month ago ( Link to this comment | Suggest removal )
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