Thursday, July 9, 2009
Cereal Bar opens in The Colony
THE COLONY The concept of cereal-only restaurants has been percolating for a couple of years, ever since Cereality was founded in Arizona in 2004. We have a small Cereality outlet at DFW Airport (although you have to be flying somewhere in order to eat there).
Now we have our own homegrown version: Cereal Bar, which opened in June in The Colony. It has hot and cold cereals, and a fruit and nut bar where you dish out your toppings, from fresh fruits to dried, plus candy bars, crunched-up cereals, gummis, and chopped up candy bars. Milk, too, of course.
Cereal Bar was hatched by Walter Corea, a former executive at May Company/Foley's, who was inspired by a concept he saw in Mexico.
"This was eight years ago, we went to a café that was serving five different kinds of cereal, this was in a tourist area, and across the street was a cyber café that was serving smoothies," Corea says. "I thought, 'Why don't they have it all it one place?' So that's what we did. We have smoothies, cereal, full coffee bar with espresso drinks, ice cream, baked goods, a lunch menu, our own line of more than 38 jellies, and over 18 flavors of peanut butters that are all organic, all natural."
He chose The Colony because that's where he lives. In the month he's been open, no front-runner has emerged among the Corn Flakes, Cheerios, Apple Jacks, Frosted Flakes, Grape Nuts, Special K, and Lucky Charms.
"The most popular cereals, honestly it varies from day to day," he says. "Same thing with smoothies. One day everyone is about cereal, another day everyone is about smoothies. Just when we think we have it figured out, it changes."
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I have a cereal bar too. It's in my kitchen pantry. We have many cereals from which to choose. My kids open up a box, have exactly one bowl with milk, and then never touch it again. On to the next box.
They are going to love this place!!
TLS Anonymous
4 months, 2 weeks ago
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TLS, i do find the idea of cereal restaurants puzzling, since cereal seems like the ultimate "at-home-no-brainer" dining. but it's still a fun concept
Teresa Gubbins Staff
4 months, 2 weeks ago
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too many empty carbs.
luniz Anonymous
4 months, 2 weeks ago
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TGubb - if people will pay $5 for a cup of coffee, the potential markup on Froot Loops has got to have P.T. Barnum clawing on the inside of his casket to get back in the game.
Jason Rice Verified
4 months, 2 weeks ago
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Better than a greasy spoon for breakfast anyways..
Travis Bush Verified
4 months, 2 weeks ago
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"no front-runner has emerged among the Corn Flakes, Cheerios, Apple Jacks, Frosted Flakes, Grape Nuts, Special K, and Lucky Charms."
What? No Cap'n Crunch???
TG, are you responsible for this grave omission?
tx_dem41 Anonymous
4 months, 2 weeks ago
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ah it was certainly not deliberate. they have like 30 cereals. i just grabbed a few off their list. obviously i've made a terrible mistake by overlooking the cap'n crunch caucus.
personally, i'm still pining for Team Flakes, tragically discontinued in 1992 but still the <a href="http://chowhound.chow.com/topics/289883">best cereal</a> ever to be made
Teresa Gubbins Staff
4 months, 2 weeks ago
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I would start w/ Grape Nuts to get my healthy on and then move to the Cap'n Crunch or maybe Fruity Pebbles just to balance it out..
Travis Bush Verified
4 months, 2 weeks ago
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I'd start with Grape Nuts too. They are my favorite, which is strange because I would never eat cow testicles yet I have no problem with grape nuts.
TLS Anonymous
4 months, 2 weeks ago
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doh!!!! Try an be cereal for a change!
Travis Bush Verified
4 months, 2 weeks ago
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TLS, you're missing out. Calf fries >> grape nuts.
luniz Anonymous
4 months, 2 weeks ago
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TG, if we wrote a negative review of this place would that make us cereal killers??
Nancy Nichols Verified
4 months, 2 weeks ago
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If this place could resurrect the last, great C.W. Post cereal, I'd consider driving to The Colony. How I miss C.W. Post.
Anne Young Fritsche Verified
4 months, 2 weeks ago
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I took the kids this morning and had a really nice experience. It's a very clean, colorful place and has a relaxing sitting area with couches among the tables. There is so much more here than cereal and it took us a while to decide what to get. The owner enthusiastically explained the whole menu to us and it's definitely geared toward the healthful, organic eater even though there are Fruity Pebbles and Gummi Bears galore. And hello!...they have Cookie Dough peanut butter! Despite the creative sandwiches, cakes, and muffins we all had cereal and smoothies. When in Rome.
We were there mid-morning and they were getting a steady flow of customers (I like to see that in any independent eatery). My bill for 3 bowls of cereal (one with candy, the other two with fresh fruit), oatmeal with fresh fruit, two smoothies and a milkshake was $20. Thumbs up.
TLS Anonymous
4 months ago
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