DMA launches digital component, enabled with a wi-fi phone

by PegNews wire

DALLAS — Museumgoers get digital at the DMA this summer: Many of the 30 works featured on the Summer Spotlight tour directs visitors to online content. Available on the DallasMuseumofArt.mobi site, the information is accessible with free wi-fi all over the museum.

For example, a guest can stand in front of the Jackson Pollock painting "Cathedral" or "Portrait and a Dream" on level 2, both works featured in the Summer Spotlight tour, and watch videos of Jackson Pollock painting on their wi-fi enabled smartphone or media player. These videos, audio clips, and other bonus features will give visitors fresh insight into their favorite works of art.

The Arts Network system will provide audiences with customizable interpretive materials and information about exhibitions, special events, and programs. Whether in the galleries, at home, or even in a local Starbucks, anyone with access to the Internet and an interest in the artists or works of art in the museum’s encyclopedic collections will have the ability to interact with the DMA’s digital content library. Visitors can quickly find and download high-quality digital images; video and sound clips of artists, curators, scholars, performances and teaching units related to the artists and works of art in the collections; as well as other related links.

Source: DMA; posted by Sarah