Dallas frozen yogurt meltdown: Yogilicious in Uptown

In part 1 of our series on fro-yo, we visit the de facto leader of the pack.

Editor's note: As part of our series on frozen yogurt, we visit frozen-yogurt places around town and present a report, starting this week with Yogilicious in Uptown.

Yogilicious has colorful transparent plastic furniture.

Opened: September 2008

Profile: Because of its desirable location in Uptown, filled with exactly the kind of trend-embracing disposable-income-having consumers that make up frozen yogurt's core audience, Yogilicious has become the de facto leader of the pack.

Ambience: Sky blue and orange walls with slate gray floors and colorfully tinted clear plastic furniture. Huge patio scene on the sidewalk outside. Music is groovy techno chill.

Utensils: Environmentally friendly paper cartons come in two sizes. Too bad about the non-environmentally friendly plastic spoons, in bright colors.

Price per ounce: 45 cents, one of the highest prices around.

Yogurt: Yogilicious has a dozen machines which it stocks with a good variety that includes Asian flavors such as taro and green tea as well as sweet flavors like peanut butter and cookies 'n cream. Toppings include all of the basics, from the trademark fruity Pebbles to fresh kiwi to M&Ms to pale, chewy mochi.

Live and active?: Yes. Good flavors, machines well maintained, friendly attentive staff, generous free samples, buzzy scene.