Friday, June 12, 2009
Plano-based Frito-Lay teams up with Jack Link’s to launch new line of meat snacks
Email
|
Print
|
Tell us your story
|
Comments (5)
|
PepsiCo's Frito-Lay North America division and Jack Link's today announced they have entered into an agreement in which Frito-Lay will sell and distribute a new line of meat snacks under the MATADOR by Jack Link's brand, aimed at young adults with action-driven lifestyles.
The MATADOR by Jack Link's lineup will feature highly differentiated meat stick and jerky products and offer bold new meat snack options for young adults with action-driven lifestyles. Now that sounds tasty.
The launch will be supported by an integrated action sports platform and dedicated advertising campaign, including sponsorship of the Dew Tour and top athletes in BMX, skateboarding and snowboarding.
Headquartered in Minong, Wis., Jack Link's is the No. 1 U.S. meat snack brand and fastest growing meat snack manufacturer worldwide. The Jack Link's brand represents a heritage of quality and consumer trust. Check out www.JackLinks.com for more information on the Jack Link's brand.
Source: Frito-Lay
See more stories in:
Find...
Latest Outbursts
- Today, the first ever **Restaurant Rivalries: Paint Ball Wars** was held at GatSplat in Lewisville. Local favorite restaurant staff, food & beverage supplier...
- If you aren't willing to give your land away for free, the Irving City Council thinks you're a big meanie and will whine about you in the press.
- Romanian Festival in Colleyville
- Jack Ruby's hat sold for $53,775
Today
Fall 2009 Dinner With Dialogue Series Eating "sustainably" -- without harming animals, farm workers, or the environment -- will be the topic at this dinner at Celebration restaurant, with author Pamela Walker plus Michael and Debby Sams of Full Quiver Farms from Kemp, Texas. More info
Latest comments
- barbara789 on Dallas personal injury lawyer Brian Loncar expected to recover from big car accident: I like this article.This is really Informative as well as appreciative. Barbara personal injury lawy...
- bobmoz on Dallas Videofest 2009 - 72 Musicians: Hi Teresa. Thanks for writing about my film. I’m sorry you didn’t like it. At the risk of sounding l...
- BillBigD on Ocean Prime on Cedar Springs in Dallas to open November 12: I been to this place in Miami and the food is quite good. But they better get a clue on Happy Hour i...
- BillBigD on Chef Kenny Mills leaves Sullivan's for new steakhouse in downtown Dallas: I aslo like both of Mike’s places. Goodluck to him downtown...
Latest reviews
- jognmcdermott on India West Fine Dining & Lounge: This place has it all good food sweet service. I proposed to my fiance here it was perfect! we loved...
- Billusa99 on Pappas Bros. Steak House: Agent 99 and I had dinner here last week for our anniversary and it was stellar! The somm. we had re...
- Colby Walton on El Taco H (Grapevine): Tried this Grapevine strip center taqueria for the first time tonight, after seeing it mentioned in ...
Things you can't miss
Latest stories
- Michael Schneider plays Brahms' Piano Concerto with Lewisville Lake Symphony
- Concert preview: Mastodon and Deathlok at the House of Blues (November 11)
- Sampling food, drink, and culture at annual Romanian Food Festival in Colleyville
- Photo gallery: AIA Dallas Tour of Homes
- Ethics of Food panel stirs it up on Friday at Dallas Institute of Humanities
Comments
Scott Anonymous
Are there timid meat snack options for middle-aged adults with sedentary lifestyles?
4 months, 4 weeks ago ( Link to this comment | Suggest removal )
John Meyer Staff
Yes, Scott. They are called "Spamsticks."
4 months, 4 weeks ago ( Link to this comment | Suggest removal )
Chris Kidd Verified
Nothing like more processed hog/cow anus products for the masses...
4 months, 4 weeks ago ( Link to this comment | Suggest removal )
Jesus Valadez Verified
Why is the pic and part of the Firefox browser?
4 months, 4 weeks ago ( Link to this comment | Suggest removal )
ch0 Anonymous
My two favorite things! Meat and Snack! w00t!
4 months, 4 weeks ago ( Link to this comment | Suggest removal )
Post a comment