DCTA launches ‘GO Request’ smart phone application

by Heather M. Goodwin of Star Local News

The smart phone application is the latest enhancement to the agency's commitment to improving the passenger experience.

Example of new Stadler A-Train car

Reporting a safety concern or issue just got easier thanks to a new smart phone application from the Denton County Transportation Authority (DCTA).

Recently, the DCTA launched GO Request, a mobile application that allows users to report a concern or safety issue or submit a question about DCTA's routes and schedules. The app is compatible with iPhone and Android smart phones. It is a free download and can be downloaded by searching for "GORequest" in the Apple App store, Android Market, or by going to the DCTA website at www.dcta.net. DCTA's GO Request is also available online and can be accessed from other mobile devices by visiting dcta.net/passenger-comments.html.

"We're always looking for innovative ways to communicate with our passengers," said Kristina Brevard, DCTA marketing manager. "This is just one more tool to receive information and respond more effectively."

Smart phone users open the application, select an issue, take a picture and tap "submit." The application picks up the exact location and sends the issue directly to the agency staff member responsible for addressing the issue.

"Our passengers told us they wanted convenient tools to communicate with DCTA," said Jim Cline, president of DCTA. "This technology responds to that request and allows us to more efficiently and effectively serve our customers."

The GPS and camera features built into the iPhone and Android smart phones make it simple for passengers to alert DCTA officials about a variety of issues around the clock while the passengers are on the go. Passengers will know their issue went to the right person without ever going to an office or sitting down at a computer, and they can also receive status updates on their submittals. Brevard said the app will allow DCTA to improve the passenger experience while saving the agency staff time and money.

Since DCTA launched the app April 1, Brevard said more than 100 requests have been received from riders. She said DCTA originally began investigating using SMS texting for rider alerts when they came across this technology. Within a couple months, it launched the new app.

The smart phone application is the latest enhancement to the agency's commitment to improving the passenger experience. The citizen relationship management (CRM) solution is hosted by Government Outreach, Inc.

For information visit www.dcta.net.