Reese’s features Dallas band Smile Smile in national Valentine’s Day ad

by Sarah Blaskovich

• Tweet
• Email
• Print
• 0 Comments

Ryan Hamilton also gives a little peek into their next album, coming out soon.

DALLAS — Dallas duo Smile Smile announced this week that their song "Tempo Bledsoe (Woo Hoo Hoo)" from the album Truth on Tape would be featured in a Reese's Valentine's Day ad, and just minutes ago, that ad was posted to Reeses' YouTube Page.

"This is the biggest thing, on a national scale, that's ever happened to us," said Ryan Hamilton, singer in the band. "It feels awesome."

Here's the vid:

Hamilton said the song was found by someone at Reese's who knew Smile Smile's work. The Hershey's company was testing songs for Valentine's Day commercials, "and they liked that one the most," Hamilton said. "We were just really lucky."

Hamilton and Jencey Hirunrusme are currently working on their next album, and Hamilton said the national exposure was just what he and Hirunrusme needed to stay motivated.

"We felt a little lost after a couple of years of touring with Truth on Tape," he said. "And then we were in the middle of finishing this new album and found out about the Reese's thing. It's been a needed shot of adrenaline for Jencey and I."

The album will be out "soon -- early this year," Hamilton said, but they haven't set a date yet. It won't be called His and Hers anymore -- that name was tentatively given to the album because Hirunrusme was more involved with the writing this go-round -- and they're still working on a title.

But they're stoked about what's to come. "Consensus is that it's the best thing we've ever written or recorded," Hamilton said. "It makes Jencey and I not want to play any of the older songs." We imagine that won't be true of "Tempo Bledsoe," however, now that it's reaching the ears of a national television audience.

The Reese's ad runs through Valentine's Day and will play every day on several channels, Hamilton said.

Here's the video of the original:

Tweet