Monday, July 16, 2012
The Dallas Morning News acquires Pegasus News
The purchase further strengthens The Dallas Morning News’ position as the leading source of up-to-date local news and entertainment information.
DALLAS The Dallas Morning News announced today that it has acquired Pegasus News (www.pegasusnews.com), an online news and information business serving Dallas-Fort Worth, from PanLocal Media LLC, a subsidiary of Archstream LLC of Dallas. The purchase further strengthens The Dallas Morning News’ position as the leading source of up-to-date local news and entertainment information.
Rich Alfano, general manager of The Dallas Morning News’ Arts and Entertainment business, said, “Pegasus News allows us to reach more consumers and strengthens our ability to provide the latest and most relevant information about places to visit, events, music and restaurants. Pegasus News’ hyperlocal data provides consumers with information on approximately 225,000 places, 5,000 events, 4,200 restaurants, 2,500 bands and Friday Night specials.”
Sarah Blaskovich, editor of Pegasus News, said, “By combining Pegasus News’ content and technology with The Dallas Morning News’ distribution, marketing and sales capabilities, we are creating new and exciting opportunities for Pegasus’ audiences and advertisers. It's an exciting time for digital news and information companies like Pegasus News, and we’re thrilled to be teaming up with the largest creator of proprietary local news and information in Dallas-Fort Worth.”
Posted by Sarah Blaskovich
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