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Friday, March 9, 2012
The Big Bang Theory powers past American Idol in Dallas-Fort Worth ratings
NBC's second episode of Awake bottomed out in fourth place.
American Idol's Wednesday night ratings resurgence let to its Thursday downfall at the hands of a new episode of The Big Bang Theory.
The hit CBS sitcom drew 426,768 D-FW viewers to out-kick the 7 to 7:30 p.m. portion of Fox's Idol results show (413,220 viewers). Bang won by a wider margin among advertiser-coveted 18-to-49-year-olds before Idol regrouped to win in both measurements opposite a 7:30 p.m. rerun of Bang.
CBS' crime combo of Person of Interest and The Mentalist took the 8 to 10 p.m. slot in total viewers. But NBC's The Office won from 8 to 8:30 p.m. with 18-to-49-year-olds before the second half of Fox's The Finder and Fox4's local 9 p.m. newscast had the upper hands in this key demographic.
ABC blew off the night with an all-rerun lineup, including a second showing of the Dallas-set GCB pilot at 9 p.m. It ran third in total viewers and second with 18-to-49-year-olds. NBC's competing second episode of the new Awake bottomed out with fourth place finishes in both ratings measurements.
Thursday's local news derby results went like this: CBS11 topped the 10 p.m. field in total viewers while tying Fox4 and WFAA8 for the top spot with 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 ran the table at 6 a.m., but barely beat an increasingly competitive WFAA8 in the 25-to-54 demographic.
WFAA8 swept the 6 p.m. competitions and NBC5 did likewise at 5 p.m.

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Check out Uncle Barky's blog for his thoughts on Kelly Clarkson's involvement in yet another reality singing show.
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Bike the Santa Fe Trail to these 10 landmarks and eateries
These are all great suggestions! Thanks for the input!
Bike the Santa Fe Trail to these 10 landmarks and eateries
Great info, Jason Harris. Thank you for sharing!
Bike the Santa Fe Trail to these 10 landmarks and eateries
I usually ride up Canton. Much less busy.
What do you think?