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Friday, March 9, 2012

Food trucks roll into town for 35 Denton


Featuring Lee's Grilled Cheese, Nammi, The Butcher's Son, and more.

Crowd surrounds Nammi Vietnamese food truck at the food truck festival.

Photo by Alexandra Olivia

Crowd surrounds Nammi Vietnamese food truck at the food truck festival.

Food trucks are taking the eatery world by storm, with an estimated 2.5 billion people nationally eating street food every day, according to the Food and Agriculture Organization. This weekend the food truck craze will invade Denton, as attendees of 35 Denton will have access to an exclusive selection from the food trucks of North Texas.

Lee’s Grilled Cheese, Nammi Truck, The Butcher’s Son, Burrito Baron, and The Bacon Wagon will brace the massive crowd this weekend, offering up convenient, on-the-go eclectic food options.

“Our hungry attendees won’t have to walk far for seriously good eats,” said Ashley Bender, vendor coordinator for 35 Denton.

The trucks will be located along Hickory Street inside the Square in Denton. This location is ideal because it is close to the venues participating in the festival. All trucks offer good grub and drinks with prices ranging from $3 to $10.

Finding the food

The coordinators of 35 Denton said they hope both Denton and the truck owners will reap the benefits of the festival.

“Their participation is integral to our success, and we hope to add to their success in return,” Bender said.

Bender said that a new city ordinance is in the works that will allow mobile eateries to set up shop throughout the streets of Denton, which will boost the economy and individuality of the city.

“The inclusion of food trucks at the festival will only fuel the fire of those already inspired to grow a Denton mobile food culture,” she said.

Lee’s Grilled Cheese founders Lee Perez and Keith Lee Weber said they began their business in 2010 when they left the video game industry for the dream of making gooey grilled cheese sandwiches.

The Lee’s said they roll onto Fry Street every weekday afternoon to serve hungry students a quick bite before they head to their next class.

The Bacon Wagon owner Jason Harskjold said he is excited to bring their truck to Denton because he thinks they “serve the best BLTs around, and nothing goes better with beer than bacon.”

Tasty treats

Lee’s Grilled Cheese will offer grilled cheeses with five different types of cheese to choose, from as well as a special tomato and mozzarella grilled cheese.

Nammi Truck will serve Vietnamese food, including tacos and bánh mì, a type of sandwich.

The Butcher’s Son will supply sandwiches using Johnsonville sausage products such as the Sergeant Pepper, an Italian sausage smothered in bell peppers.

Burrito Baron will offer simple Mexican food choices such as quesadillas and chicken tacos.

The Bacon Wagon will provide differently dressed BLTs, as well as a pulled pork sandwich with bacon barbecue sauce.

Bender said that these specific trucks were picked because they will enhance the atmosphere of the festival. “We want to showcase them and introduce a new audience of eaters to their culinary craftsmanship,” Bender said.

North Texas Daily
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Jdellinger, anonymous:

Bullocks! With all the fine restaurants opening up in Denton, what is the reasoning for letting in more "food troughs - truck style" into this event. It's bad enough that the planners decided last year to cage in several of the restaurants (newly established, I might add) and limit their customer base to attendees within the cages, however, as a resident of Denton, locking us "locals" out of some of our favorite venues is a slap in our face. I love the fact that the fathers of Denton have opened their eyes and see that the music is definitely a revenue source to not only Denton tax troves, but allowing these vendors into the event only takes away from the local vendors.

Perhaps the 35 Denton (this years name) event should be moved to the fair grounds or the Civic Park.Afterall, no one likes getting shafted, so if you put the trucks and the venue out of sight, maybe the local tax base won't feel so screwed!

1 year, 2 months ago
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mrjimwall, anonymous:

I am pretty sure that all those new restaurants are outside of the "cage" after attending day 2 of the festivities. Mellow Mushroom for instance is still accessible only outside the fence of the festival, yet, due to its proximity and the thousands of people that are in attendance, I can only imagine that they saw more business than a regular Friday night. Furthermore, I saw a few of the owners of local restaurants in attendance at the festival. If I had any criticism, it would be that I would have liked to see more food vendors.

1 year, 2 months ago
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