Saturday, September 15, 2012
Food truck review: Slushworks is a master of simplicity
Each slush uses only one or two ingredients, meaning you get real flavor.
The art in mastering anything is the ability to break it down to the basic components necessary to achieve the desired result. Use only what you need and leave the rest out! The guys from The Munch Box, Inc. have taken everything they learned in, on, and while operating the now retired (dormant?) Munch Box truck and dissected it with scientific exactness to create a mobile frozen drink truck that is totally unique from anything else offered in the DFW area. The result is Slushworks. But what makes Slushworks uniquely special?
The secret is in the syrup – there is NO SYRUP! You won’t find extracts, concentrates, or syrups used to create a Slushworks frozen beverage. All you get is natural ingredients, cane sugar and fresh juices frozen to just the right consistency.
The secret is in the simplicity! Just look at the menu: three basic slushes, six works, and a massive number of combinations sure to satisfy every desire from sweet to citrus to bitter, from soothing to smooth to surprising.
The secret is in the passion for creativity and quality! It takes a lot of hard work to master simplicity. Add in the commitment to using local or seasonal products and the effort increases exponentially. The guys at Slushworks made the effort to master simplicity before ever launching the truck and the creativity goes on as they create new frozen drink masterpieces to introduce. Wait … did I hear there may be new fall flavors around the corner? Maybe yes, maybe no. Senor Slushworks is pretty happy with the flavors, at least for now.
The result is total satisfaction. A Slushworks frozen beverage earns "gourmet" status by delivering a frozen beverage that is always satisfying … never too sweet, always light and refreshing, and never artificial tasting! Each slush uses only one or two ingredients that allow you to focus on and enjoy the full flavor of the fruit you select.
Sometimes, it is the simplest idea that is most successful. Rob Vassilakos and Eric Foster have taken their years of experience in the restaurant and hotel industry to re-invent and re-imagine a favorite childhood drink and raise it to a simple, gourmet level that is refreshing and satisfying whether you are 4 or 40 or 80. And apparently, selling slushes is a chick magnet, too! No comment on whether that was in the business plan.
There’s plenty of Texas heat left. Besides, I’m not so sure that a Slushworks wouldn’t be just as satisfying regardless of the temperature outside! If you want to find Slushworks, you can find their current location on Twitter.
Prices range from $3.50 to $5.25.
Pegasus News Content partner - Food Truck Connection